Fundraising Strategy & Plan
Let’s unlock your organization's fundraising potential
Some of the amazing organizations I’ve had the privilege of training
We are your partners in philanthropy, dedicated to taking your nonprofit's fundraising to new heights. Our holistic approach to crafting fundraising strategies and plans goes beyond the ordinary – it's a journey of discovery, innovation, and transformation.
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Our meticulous and strategic approach
Behind every successful fundraising strategy is a deep understanding of your organization, its goals, and the unique landscape it operates within.
Our journey starts with conversations that matter. Our conversations span across your leadership team, development experts, and impact leaders. We talk to the President & CEO, the Chief Impact Officer, the Senior Vice President & COO, and many more. We dive into the minds of those who help shape your nonprofit's vision.
Through these conversations, we gain a comprehensive understanding of what's been working exceptionally well for your organization. Our goal is not just to celebrate these successes, but to find ways to amplify and expand them. On the flip side, we also shed light on areas that may not be performing as expected. These underperforming initiatives will be carefully examined and, if needed, reimagined or retired over time.
“After a two-day visit to the Crisis Center of Tampa Bay, Tammy prepared a 60-page report detailing our many strengths and opportunities for improvement. Her report is now our roadmap to sustainable funding. I would heartily recommend her anytime an organization is looking to take a good fundraising program and make it extraordinary.”
— David Broughton, President & CEO, Crisis Center, Tampa FL
Empower your team to take the reins of your fundraising success! We understand that some organizations prefer to be hands-on in crafting their fundraising strategy and plan. If you're looking to build in-house expertise and unleash the creative potential of your development team, we have the perfect solution for you. Introducing our two-day, customized training program, The Intentional Fundraising Plan 2-Day Intensive. In this immersive experience, we don't just provide you with a plan—we equip you and empower your development team with the knowledge, insights, and tools to create your custom fundraising strategy and plan from scratch. It's all about empowering you to shape your organization's future. Ready to learn more about The Intentional Fundraising Plan 2-Day Intensive and how it can transform your team into fundraising experts? Click the Learn more button below to explore the program and get started on your journey to fundraising success. Let's work together to build your fundraising strategy from the ground up!
Our proven assessment process
Our assessment process centers around crucial metrics like year-over-year revenue trends, segmented donor retention rates, and the overall growth or decline of your donor base, both as a whole and within different segments. We're all about uncovering opportunities for efficiency gains through proven strategies, cutting-edge technology solutions, best practices and innovative enhancements.
What sets your most successful campaigns apart? We'll unearth success secrets to pinpoint the common traits and practices that drive success, while also identifying any assumptions that might be holding you back.
In the digital age, technology is a game-changer. We don't just analyze; we recommend technology partners that can supercharge your donor engagement and fundraising effectiveness.
Your nonprofit is unique, and your fundraising strategy should reflect that. We provide you with a custom fundraising strategic plan, complete with a Scenario Planning Framework. We help you navigate the best-case, moderate-case, and worst-case scenarios for major gifts, workplace giving campaigns, annual fund-giving, community engagement, and technology-based innovations.
But our service doesn't stop at the analysis stage. We're committed to guiding you through the implementation of your tailored fundraising strategy and plan. That's why we provide six hours of dedicated coaching to support your team every step of the way.
We believe our mission is to turn your nonprofit's fundraising program into a finely tuned, data-driven masterpiece, helping you achieve your noble goals with precision and impact.
“Tammy has helped us really understand how to communicate better with our donors; how to make sure our mission is at the frontline of their decision-making. She has been an absolute joy to learn from. This is the first fundraising role that I have ever been in before. At 30 years old, I'm wondering how do I rocket-launch my fundraising expertise. You learn from Tammy Zonker, that's what you do!”
– Stevie McGrail, Assistant Director of Development, University of South Florida
Your organization's future is brimming with potential, and we're here to help you unlock it. Get in touch for a free consultation and let's chart your path to success. Together, we can make your mission not just possible, but extraordinary.
Your success starts here.
Hey, there! I’m Tammy Zonker.
I'm the Founder and President of Fundraising Transformed and host of The Intentional Fundraiser Podcast.
I’ve been a major gifts strategist and fundraising expert for more than 25 years. I’m also a certified AFP Master Trainer and international speaker.
I’ve led and trained thousands of nonprofit social service organizations, private schools, colleges and universities, and healthcare organizations to collectively raise more than a half-billion dollars — and counting — including a single gift of $27.1M.
I have served as adjunct faculty at Indiana University and technical editor for Wiley Publishing’s “Fundraising for Dummies” third edition.
I currently serve as Dean at the Institute for Charitable Giving, a member of the AFP International Conference Education Committee, a member of the Nonprofit Quarterly’s Editorial Advisory Board, a contributing writer to NonProfit PRO, and an advisor at Capital Campaign Pro.
I would love to learn more about the amazing work you do and explore how we can work together to take your fundraising to the next, next level.
